The Power Of Consumer Reviews Sky-rockets Fabletics

Today, the power of the crowd is the greatest determinant of the consumer purchases. Unlike in the earlier years, customers are more lured to make their final purchase and trust on a brand or business by looking into the crowd-sourced reviews, which they view as equally important as a personal recommendation. Review-centric is no doubt one of the best working marketing strategies.


Fabletics, a women’s fashion online retailer, is one such brand that has adopted a review-centered marketing strategy. Ever since it was launched in 2013, it has had a tremendous growth of more than 200% and a revenue of over $235 million. It also has a paying membership of over a million. The Corporate Marketing Officer of Fabletics’ mother company, Techstyle Fashion Group, says that the brand’s success has been as a result of them embracing user reviews, which are a significant factor of the customer’s journey, today.


Impact of User reviews


In this digital era, online reviews really matter, when it comes to consumers making a final purchase decision. Often than not, people do a thorough research on a business and read user reviews to determine whether something is worth purchasing. According to a recent research conducted by BrightLocal, 84% of people find online reviews very trustworthy just like they do to a personal recommendation. Reviews have also influenced the frequency of use of a product with 60% of people failing to use a business due to negative reviews.


A study from Vibes also found out that 65% of people are more reliant on the product reviews over the product price, with only 33% comparing the product price.


According to studies by The Local SEO Guide and Moz, it is evident that positive reviews have a great impact on a product search ranking in Google as well as in various online marketing platforms such as Amazon, Target among others. Other than higher ranking, positive reviews, drive into a business more repeat customers as well as an increase in revenue.


Kate Hudson and Fabletics.


Though a common brand, Fabletics is almost inseparable with the famous actress Kate. Ever since the birth of Fabletics, Kate has been actively involved in almost everything from the budget review, designing, social medial marketing strategy, and sales. In fact, she makes a weekly review of the sales looking into what is selling and what is not. Fabletics president Gregg says that they could not think of a better partner than her. She would never go for something that’s not authentic and by this, she has helped in keeping the style alive and fresh.


Fabletics is very customer focused and always go for what customers want by looking into their direct opinions, thus responding to their tastes and circumstances.

How Tony Petrello Is Making a Difference

Tony Petrello is was born in Newark, New Jersey. He received his Bachelor of Science and Master of Science in Mathematics from tale University. He graduated from Harvard University in 1979 with his Juris Doctor degree. While he was in college, he met his wife who he would go on to impact the lives of many people through donating to charity with.

When he graduated from Harvard, he began working at Baker & McKenzie law firm. Petrello worked as the Managing Partner of their New York office. He worked at Baker & McKenzie until 1991 when Nabors Industries one of their clients offered him a job. He was an excellent worker and became the Chief Executive Officer in 2011. He is now known as one of the highest paid CEOs in the United States of America. In 2016, he made 15,372,429.

Anthony Petrello has been able to make the amount of money that he has through the success of Nabors Industries while he has been the President and Chief Executive Officer of the company. Nabors Industries has locations in the United States, Middle East, and Africa. Nabors is the most successful geothermal and natural gas drilling company. The Real Story Behind Anthony Petrello’s Success as CEO of Nabors Industries.
In addition to Petrello’s success as the President and Chief Executive Officer of Nabors Industries, he and his wife are very generous philanthropists. Petrello has donated to the Neurological Research Institute at Texas Children’s Hospital. He was passionate about giving because his daughter Carena was diagnosed with cerebral palsy. When Carena was diagnosed with cerebral palsy, he and his wife began doing research and found that there was a lot of information about brain development missing.

After discovering that there wasn’t much information about cerebral palsy he donated $50 million to the Neurological Research Institute at Texas Children’s Hospital. In addition to his donations to the hospital, he matched the contributions made by Nabors Industries employees to Hurricane Harvey relief. He also made sure that the employees that took off to help with Hurricane Harvey relief received paid time off. Nabors also offers scholarships to their employees and their employee’s children to ensure they are able to receive a college education. Petrello is a generous philanthropist in his personal life and his career. Anthony Petrello being known as one of the highest paid Chief Executive Officers can give you an idea of his dedication to success at Nabors Industries. Tony Petrello Helps to Launch the Neurological Research Institute at Texas Children’s Hospital

Jorge Moll: Neuroscience’s Sherlock Holmes of The Amygdala

What is an fMRI and how is it different from an MRI?

The MRI takes images based upon structure and water molecules. It shows shape and the density of tissues by evaluating the amount of water molecules present. For example, many cancerous tumors have an extensive blood supply to enable them to grow so rapidly. This is why they appear particularly dense as opposed to normal tissue. Am fMRI measures works on the same premise, but it is isolated to the brain. Instead of looking at structure, it evaluates the changes in blood flow patterns. The ideology behind the device being where the energy goes, there is need for increased blood flow for brain activity to occur. Follow Jorge Moll on Linkedin.

Known for his groundbreaking use of the fMRI,

Dr. Jorge Moll collaborated with colleagues to design a test that isolated proof of activity within the amygdala and the right frontal insular cortex in those that have reoccurring issues with MDD, Major Depressive Disorder.

How are the results applicable in daily life?

Both areas of the brain, the amygdala and the insular cortex, are areas that deal with emotion. When the test subjects, some having never had a MDD episode (the controls) and some which had episodes, the fMRIs showed different patterns that concluded those with MDD have more brain activity in these areas when dealing with shame than guilt. Keeping in mind that shame is the perception of how an individual thinks others negatively view them and guilt is how one may negatively view themselves for whatever reason. This new information will arm future parents and therapists with information for parenting techniques and cognitive therapies within the mental health profession. Watch this video on

What is next for Jorge Moll?

One current research project he is affiliated with involves neural correlates with moral values and motivation.


Highland Capital – A Great Place to Work

What more is there to prove to the alternative investing market with a $13.5 billion accomplishment of assets? Highland Capital Management, as a premiere alternative investing manager, has took to the market, exceeded its competitors and its Dallas headquarters has accomplished the title as “One of The Best Places to Work in 2015”, according to The Dallas Journal.

How does one achieve such success and continue to be a major player over its

25 years of business? Well, it starts with the founders, James Dondero and Mark Okada. These two powerhouses started the company in 1993 and has executed many intelligent plans. Throughout the company’s success, it drew other interests from major company players that would later help increase their available options to the market. Nexpoint Advisor, Nexpoint Capital, Nexpoint Residential Trust, Highland Brasil and Acis Capital Management, all are partially responsible for the gain that Highland Capital has accomplished over the years, leading to the current statistic of its assets. Read this article at

As it is well documented, Highland Capital is an honored company of a best place to work by The Dallas Journal. With consistent efforts and applications of an employee systems of operation that is appreciated, the company continues to haul in positive employee reviews and satisfactory results from professionals who are responsible for the company’s best place to work recognition.

In addition to this successful work environment, employees’ salary is based on their efforts, intelligence and strategic applications. This mix of requirements strikes many employees as definite motivations in which to strive upon. As the work environment is positive and encouraging, employees are definitely instilled with the right antidote for success.



In addition to its asset gain and productive work environment, Highland Capital is a well known supporter of the Dallas community. Contributing to over $10 million towards the improvement and advancement efforts of the community, with much effort in volunteering as well. As an employee, you are more than welcomed to attend volunteering projects which are held throughout the year. For a more informed description of its volunteering and donation effort, please visit the Highland Capital website for further details.

Highland Capital is definitely making all the right moves to improve. From assets of $13.5 billion to $10 million dollars of donations within the Dallas Community, Highland Capital is definitely a company to consider for employment. Visit to know more.

George Soros: Making A Stronger Presence In Asia

George Soros is one of the most successful investors in the United States. He managed to earn more than $26 billion net worth, but he shocked the world when he announced that $18 billion from his net value will now be transferred to his foundation, the Open Societies Foundation. George Soros also stated that he would be donating another $2 billion to the Asian counterpart of the Open Societies Foundation. When asked about why he is giving out his money just like that, he answered humbly that he is already old, and the money he made through the years can be used in a better way by giving it off to charities and foundations. The Open Societies Foundation is actively financing groups and organizations which are rallying behind liberal views, and according to the officers who are running the team, they will be using the donation from George Soros to advance his will of informing the people about a liberal society and helping those who need assistance. The Open Societies Foundation has been actively participating in philanthropic activities across Asia, hoping that they would be able to infiltrate the continent which rejects any form of liberalism.

In Asia, the counterpart of Open Societies Foundation is doing their jobs of helping the locals through the finances that are being sent by George Soros. One of the most recent examples of assistance given by the group is when they managed to bring Nepalese military personnel in court. During the early 2000s, Nepal went through a political crisis, where factions who are against the king and factions who support the king clashed. The military was sent out to put an end to the riots, but they started picking up those who are considered as the enemies of the king and tortured them to death. The families of those who were victims of the atrocities by the military asked the Open Societies Foundation for help. With the enormous funding that they have, taking the accused to the court and paying for the lawyers used only a tiny fraction of their budget. The people who experienced oppression under the Nepalese military thanked the Open Societies Foundation for bringing justice to their departed loved ones.

Aside from helping in cases which concerns human rights, the Open Societies Foundation is also active in purchasing equipment that can help the average farmer. In India, the Open Societies Foundation invested in tractors and other heavy equipment that will be given to Indian farmers to help them with their fields. In Mongolia, the Open Societies Foundation asked the government to intervene and put an end to the practice wherein children with disabilities are not allowed to go to school. The Open Societies Foundation also campaigned to clean the rivers and water bodies in Thailand and Indonesia, and they wrote to the factories to stop making the river a giant trash bin. The Open Societies Foundation has helped a lot of people from all over the world, and all of it is possible because of the philanthropy of George Soros.

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Jason Hope is a businessman based in Scottsdale who has a passion for helping others and focuses on fields such as; education, scientific research, and therapies for diseases. Due to his knowledge and passion for technology, he makes forecasts about the future of technology based on the current trends. He states that the future of technology in the modern society is based on the power of the Internet of Things (IoT) According to his predictions; the future of businesses will be technology-based as more and more devices are becoming wirelessly connected. He advises that all those who want to make a profit in the future they should start capitalizing on technology. Jason Hope attended the Arizona State University and graduated with a Bachelor’s Degree in Finance. He later attended the W.P. Carey School of Business in the same university where he got his MBA.

Jayson Hope recently wrote a new book; Understanding the Internet of Things: A Quick Guide for Thriving in the IoT Era. This book explains in details how the Internet of Things works. The Internet of things is a web of devices that can connect to the internet or are connected to each other. When devices such as smartphones, washing machines, lamps and coffee machines are connected to each other wirelessly, a person’s life is made much easier. This is because someone can operate any electronic by simply using the smartphone. IoT also makes life much safer as one can operate security systems which are installed in their houses or offices even when they are away.

The IoT will bring a lot of positive changes to commerce, through advancing communications, correctly registering inventory as well as tracking orders made by customers. He states that there will be an introduction of robots with knowledge in the medical field that will easily do procedures while being coordinated by a doctor. There are many possibilities as the internet of things will connect individuals with devices.

Jason Hope is a futurist whose philanthropic work has shown his support and care for the community. He donates money to different organizations in Scottsdale as well as other humanitarian organization that is working towards refining the future through technology. He also donated to an anti-aging group that uses technology. He is very interested in financially supporting people to pursue technology that improve education and healthcare. Recently, he has started research on the positive and negative effects of politics on commerce.

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How Market America Sets Itself Up as The Unfranchise

One of the first things that people need to understand about Market America is that it is an unfranchise. This is a lot different from a franchise in some of the most important ways. While people will still own their business with this unfranchise, there are advantage that people have that regular franchises don’t offer. People that are used to franchises are going to find this to be one of the best and most convenient aspects of the business. After all, it makes it easier for entrepreneurs to profit and grow their business because of these particular advantages.

One thing that people have to deal with when it comes to franchises are the monthly fees. They have to pay franchising fees and monthly royalties. This can cut into their earnings. Therefore, they have to make sure that they are earning tons of income so that they will be able to support themselves. The ways of Market America makes it a little easier for the entrepreneur in that he does not have to pay all of these fees. This especially makes it easier for the entrepreneur who is not making that much money with his regular job and is in need of a separate source of income.

Another thing that Market America does for its entrepreneurs is make it so that they don’t have to work full time. Given that there are nowhere near as much expenses as with franchises, this makes it easier for the entrepreneur to make money and grow his business. It also gives him the ability to choose whether or not he wants to work full time. However, he is going to have to put in the right type of work so that he can make profits from his franchise. This shows that Market America is the right type of opportunity for people that are looking for something that can help them get in the door of being financially independent.

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Adam Milstein

Born in Haifa, Israel, Adam Milstein is the eldest of three children. In 1971, he was recruited into the Israel Defense Forces for compulsory service taking part in the crossing of the Suez Canal in the Yom Kippur War. With completion of his military service, he married his wife, Gila and attended the Israel Institute of Technology, graduating in 1978 with a Bachelor of Science degree in economics and business. Milstein then joined his father in helping develop and regenerate their construction and real estate business.

Three years later, Adam Milstein moved his family to the U.S. and enrolled at the University of Southern California receiving a Master of Business Administration degree. For 3 years he worked for the Hanes Company where he became one of their top listing and selling agents with a portfolio of thousands of apartments and millions of square feet of commercial properties.

Adam Milstein is the co-founder and chairman of the Israeli American Council’s National Board of Directors, a Jewish organization whose mission is to generate a united Israeli-American community strengthening the next generation’s bond with Jewish-Americans. He is involved with many other organizations one of them being SifriyatPijamaB’America offering free monthly books in Hebrew to thousands of Israeli-Jewish-American families in the U.S.

Adam Milstein is a renowned philanthropist and real estate broker who along with his wife in 2000 founded the Adam and Gila Milstein Family foundation sponsoring students in discovering their Jewish roots and educating them about the State of Israel and the Jewish people.

In 2015 Adam Milstein arranged an event bringing together more than 50 organizations to defeat anti-Semitism on American college campuses. Milstein has written many opinionated articles opposing the Boycott, Divestment and Sanctions Movement. which threatens both Israel and Western nations. Twitter regards Milstein as one of the top 25 users of their media and in 2016 he was regarded as one of the top 100 people to influence Jewish life.

Adam Milstein is a managing partner with Hager Pacific Properties, has three children, three grandchildren and lives in Encino, CA with his wife.

George Soros: Making America Great Again

There are a lot of articles coming out about George Soros, billionaire hedge fund manager. Most of them are good, but there are a few that make him look like an evil man. JPost recently posted a story about those right wing stories. First off, right wing conspiracy theorists believe that George Soros is trying or already does control the world.

Probably one of the weirdest things he’s accused of doing is financially supporting both sides of the Charlottesville tragedy. Apparently, he funded the white-nationalist rally so that his other organizations to join together and “fight a great evil”, making himself look like a hero.

Of course, none of the conspiracies are backed by any real evidence. He’s also been accused by political candidate Roy Moore, who says Soros hired women to falsely accuse him of sexual assault. Again, this is a claim that no one has any evidence to support the claim.
Most of this hatred aimed at Soros is because of his political stance. He’s not a Republican, so Republicans have made him a target of much of their anger. It’s easier to get away with talking about a guy who’s just trying to make the world a better place.

So far, he’s been doing a pretty good job. For the 30 years, his Open Society Foundations have reached millions of people. While he doesn’t single-handedly support Open Society, his donations certainly make up the majority of the organization’s funding. NY Times reports that he’s donated a total of $18 billion.

That number sounds huge because it is. He didn’t donate all that wealth in a single transfer. Since founding Open Society more than 30 years ago, he’s been donating hundreds of millions of dollars to the organization every year. Recently, it was released that his total was up to $18 billion.

Giving back is something George Soros has always believed in. As the world grows more hateful, he feels a growing necessity to fight against the dark forces. He blames much of this new hate on Donald Trump, for not standing up against it when it first rose.

Open Society is a foundation that helps all those in need when it can. It promotes democracy and fights to establish and protect human rights in more than 120 countries. IT’s one of the largest philanthropic organizations in the world.

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All The Buzz About Organo Gold

You may have heard about the Organo Gold brand or the company in the news or on social media recently. But what are they? What products does the make and what does the company do?

Organo Gold is known mostly for their use of the Ganoderma mushroom in their products.

This herb is Asian in origin and is praised throughout the world for its potential health benefits. The fungus known as Ganoderma lucidum has been used for centuries to cook with and as a dietary supplement. It also can be used in skin care products and tooth paste and beverages. Ganoderma has even been referred to as “The King Of Herbs” and its uses can even be traced back to the Ming Dynasty. Shop now at

Organo Gold uses Ganoderma in a variety of products.

Some of these include their line of gourmet coffees, teas, hot cocoa, soap, dental care, supplements, and more. With a variety of products and fair prices, it’s no wonder that Organo Gold has become a hot topic. Their website is filled with success stories from previous customers and they have been featured in various articles and news stories in recent times.



The company is also known for its generous philanthropy.

To give back to the community, Organo Gold founded a 501(c)(3) non-profit organization by the name of the “OG Cares Foundation”. Their mission is focused on helping the youth of today in becoming the future leaders of tomorrow. Since it’s founding, OG Cares has helped countless young men and women all over the world. Watch this video on Youtube.